Create the Holiday Look
Create your holiday look with Swaary! Shop our Holiday Edit and make this Christmas unforgettable.
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Swaary: Fashion Empowerment for All
Founded by Swati Srivastava,
Swati Srivastava, a seasoned expert of the fashion industry with extensive experience as a buyer, customer, and designer. With a deep understanding of the challenges faced by small batch designers and buyers, Swati aims to fill the market gap by providing styles designed specifically for mature women.
Driven by her passion, Swati established Swaary to create a sustainable ecosystem that caters to diverse fashion needs. With a background in fashion education and certification from Harvard in Entrepreneurship, she brings a wealth of knowledge to the table.
Swati, a mother to her 4-year-old daughter Arya and married to Jon, an avid runner, resides in Katy, Texas with her two cats. The name "Swaary" is derived from the French word "soiree," symbolizing life as a celebration, an evening fancy party.